Graham Webb

This unique softening system makes coarse, dry and color treated hair twice as soft without build up* for a virtually weightless feel. Our exclusive formula infuses light-as-air moisturizers into the hair, transforming it into manageable, velvety soft locks that are full of life and shine and easy to run your fingers through. *vs. use of non-conditioning shampoo alone.




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regimens
velvet soft

heat response

vivid color

vivid color blonds

stick straight

making waves

thick infusion

ice cap

silk repair

brit style

universal usage

daily strength
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Copyright © 2007, Graham Webb International, Inc. All claims valid only in the U.S.
Velvet Softening Shampoo Advanced Softening Treatment Velvet Softening Conditioner